Great Leaders Master course correction

Great Leaders Master Course Correction

I saw a term used in an article the other day “Nowstalgia” It was mentioned as an approach that legacy brands will need to take in order to stay relevant in the market. The idea being that it’s not enough to pull out what once worked well (nostalgia) and assume it will bring market success. Today’s customers will reminisce some, but what they truly want is to see what and who the brand represents today. It’s time for a reinvention. The presentation of leadership principles and qualities are working under the same expectations. I’m confident most leaders who have been in the game for a long time can attest to the shift in outcomes, even when using some tried and true legacy techniques and approaches. I believe there is more than one reason for this which I will discuss in length another day.

One of those reason is because it’s not just about leading. It’s about leading purposefully with hope AND intention because intent isn’t enough, especially if the goal of that intent is not connected to something that brings life. Whether your teams are making widgets, preparing food, collecting data, working in IT, making their beds or cleaning the dishes (We all lead somewhere.), those on our teams want to connect in some way. Therefore, our intentions matter. Blindly following leaders has, historically, gotten many of us lost in the weeds, to say the least. The “Because I Said So” model began it’s marked decline a few decades ago. The pandemic and other major world impacting events have put that approach on life support. Leaders of today, the leaders who are destined to have the greatest impact are those who realize this and course correct.